Naming Your Business

Category: Naming Your Business

Eliminate These Mistakes on Your Trademark Application

For those of you that were unaware, I’m in the process of writing a book that outlines all the do’s and don’ts that you need to be aware of when staring (or building) an online business. A huge issue I see with many clients is multiple trademark application mistakes that generate problems with the USPTO.

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work from home

9 Things You Need to Know to Work from Home in an Online Business

Recently I’ve been researching possible blog topics and noticed that there is very little legal information out there for people that work from home. And because my law practice works with online entrepreneurs, it dawned on me that many of you probably do actually work from home in your online business. Now, this post was inspired

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Protecting your intellectual property

How to Protect Your Intellectual Property

If you have followed along with us so far, here is what we have covered so far: Part 1 – Preliminary Considerations to Starting Your Own Online Business Part 2 – Naming Your Business Part 3 – Making Your Business “Legal” Today we are going to cover what is arguably the most important part of starting

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branding yourself

Branding Yourself… How to Properly Name Your Business

This is the second part of the ultimate business building legal checklist. Last time we discussed all the preliminary matters you must consider when starting your online business. Today we are going to address branding yourself. This is an often overlooked but vitally important topic for online sellers.   Branding Yourself… What’s In a Name? Honestly?

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trademark application

Do I Really Need A Lawyer To File My Trademark Application?

If I had a nickel for every time someone tried to explain to me why they don’t need a lawyer to help them file their trademark application… jeez. Do you really need a lawyer to file your own trademark application? The simple answer is, no, you don’t need a lawyer to submit your trademark application.

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trademark basics

What Every Online Business Needs to Know About Trademarks

I get a lot of questions about trademarks… what they are, how they are used, whether or not I should even apply for trademark protection by registering my brand name. This page is designed as an “all in one resource” for you to refer to with your trademark basics questions. And here’s a quick video

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us trademark search

Starting a New Brand? How to Do a Proper US Trademark Search

If you are thinking about starting a new brand that will require a new name, one of the most important things you can do is conduct a proper US Trademark Search. Of course, this assumes that you have already chosen a proper, trademark-worthy name. The dangers to moving forward at this stage without conducting a

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