5 Fatal Mistakes Online Entrepreneurs Frequently Make When Naming Their Brand

NAMING YOUR BUSINESS » 5 Fatal Mistakes Online Entrepreneurs Frequently Make When Naming Their Brand

Today, we’re talking about the five biggest mistakes that I see when naming your online business. One of the biggest mistakes I see people make when starting their online business is they don’t do a proper name search. I got four more mistakes where those come from about things that people do wrong when they’re […]

HOW TO NAME YOUR COMPANY (get the best Trademark!)

HOW TO NAME YOUR COMPANY (get the best Trademark!)

Today, we’re talking about how to come up with an amazing name for your company. Getting your brand name wrong can cost you literally thousands. If not, it can cost you a lot of money. There’s a lot at stake when you’re trying to come up with the right name for your business, because if […]

Legal Considerations for Starting an Online Business

starting an online business

I was recently asked to put together a legal resource for an online community I am a part of. They asked me to answer some of the frequently asked questions from people that are starting an online business. Here is the edited version of that resource with additional links to articles and helpful resources for […]

What’s the #1 Legal Question You Currently Have About Your Business?

legal question

Here at Hawthorn Law, we live for helping online entrepreneurs and small business owners. But in order to help you best, we need to know what your biggest problems and challenges are. Can you please take a minute and tell us what your #1 legal challenge is? Perhaps you don’t know what you don’t know – […]

Eliminate These Mistakes on Your Trademark Application

For those of you that were unaware, I’m in the process of writing a book that outlines all the do’s and don’ts that you need to be aware of when staring (or building) an online business. A huge issue I see with many clients is multiple trademark application mistakes that generate problems with the USPTO. […]

9 Things You Need to Know to Work from Home in an Online Business

work from home

Recently I’ve been researching possible blog topics and noticed that there is very little legal information out there for people that work from home. And because my law practice works with online entrepreneurs, it dawned on me that many of you probably do actually work from home in your online business. Now, this post was inspired […]

How to Protect Your Intellectual Property

Protecting your intellectual property

If you have followed along with us so far, here is what we have covered so far: Part 1 – Preliminary Considerations to Starting Your Own Online Business Part 2 – Naming Your Business Part 3 – Making Your Business “Legal” Today we are going to cover what is arguably the most important part of starting […]

Branding Yourself… How to Properly Name Your Business

branding yourself

This is the second part of the ultimate business building legal checklist. Last time we discussed all the preliminary matters you must consider when starting your online business. Today we are going to address branding yourself. This is an often overlooked but vitally important topic for online sellers.   Branding Yourself… What’s In a Name? Honestly? […]