Are you wondering what those little trademark symbols really mean?
I'm talking about TM and SM and ®…
Or do you wonder how to properly use them in your business?
Then you are in luck.
Today we break down everything you need to know about those symbols and share with you how to use them correctly in your business to make sure your are legally protected and not running afoul of the USPTO Rules.
Because the last thing you want to do is try to register a name or stop someone from infringing on your name and then find out you aren’t eligible for that relief because you used those little symbols improperly…
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The Biggest Takeaways
- When used properly, the symbols TM, SM, and ® are powerful tools to protect your brand.
- TM stands for trademark, and is used to signify that you are claiming the rights to a certain trademark (whether you have filed an application with the USPTO or not).
- SM stands for servicemark, and is use in the same way as TM, except for when you are selling services.
- ® is used to signify you have a registered trademark. But don't use it the wrong way or you can cause yourself problems with the USPTO.
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